AGC 25

Tektronix’s Partnership with Trusted Distributors: Fighting Hunger and Reducing Food Waste Together
At Tektronix, our global network of trusted partners plays a pivotal role in ensuring we deliver innovative solutions to engineers across industries. This year, we’re proud to highlight a special initiative that reflects our commitment not only to the advancement of technology but also to giving back to our communities. Through our strong partnerships with local distributors, we are helping make a tangible impact in the fight against hunger and food waste.
A Strong Network of Local Partners
In the EMEA region, Tektronix has built a strong community of distribution partners who are vital to our go-to-market approach. These partners extend our reach, helping us serve engineers in various industries with precision test and measurement solutions. By fostering these relationships, we can ensure that our customers have easy access to the tools they need, while also working closely to provide the best value and support
One of the most meaningful ways our partners have contributed is through their participation in the Tek Gives Back initiative. This year, our efforts were focused on addressing hunger and food waste, working alongside the Athens Food Bank to make a real difference in the community.
Tek Gives Back: Ending Hunger and Reducing Food Waste
As part of our ongoing commitment to social responsibility, Tektronix launched the Tek Gives Back program, a platform through which we engage with local organizations to support causes like health, education, and the environment that has now become a beloved tradition during our annual AGC events. For our latest initiative, we worked with the Athens Food Bank to help alleviate food insecurity and reduce waste in the region. Through the collaborative efforts of our partners and employees, we were able to make a substantial contribution to these efforts.
By working with Athens Food Bank, we are not only addressing immediate hunger needs but also contributing to the long-term goal of reducing food waste. In a world where food is often discarded, it’s essential to ensure that excess food is redirected to those in need. This partnership allowed us to play a part in minimizing food waste while making a meaningful impact on the lives of individuals and families in Athens.
A Community of Partners Committed to Change
Our distribution partners in the EMEA region were instrumental in making the Tek Gives Back event a success. Our Silver sponsors APC, Adeptor and CalPlus along with our Gold Sponsor CNRood consistently supported our efforts to deliver not just business success, but positive social change.
As a gold sponsor of the Tek Gives Back session, CNRood helped ensure that the event was a resounding success. Their support, along with the contributions of other local partners, underscored the importance of working together to solve complex challenges and give back to the communities we serve.
Conclusion
Tektronix is proud of the powerful partnerships we’ve built with local distributors. These partnerships extend beyond business objectives and allow us to support critical causes like hunger relief and sustainability. We remain deeply committed to creating a positive impact, not only through our precision test and measurement solutions but also through our Tek Gives Back program and our work with organizations like Athens Food Bank.
Thank you to all of our partners who make these efforts possible. Through collaboration, we can continue to enable progress and bring about meaningful change.